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September 11-14, 2017 - Los Angeles, CA
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Thursday, September 14 • 6:30pm - 9:30pm
How to Build Habit-Forming Products Workshop (Additional Cost & Registration Required)

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How to Register: Pre-registration is required. Click here to register for this workshop!
Registration Cost: $199 USD (plus taxes and fees)

Learn how to build repeat engagement in this in-depth product development strategy workshop.
In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products. How do companies create products people use every day? What are the secrets of building services customers love? How can designers create products compelling enough to "hook" users?
Nir Eyal, author of Hooked: How to Build Habit-Forming Products, has constructed a practical framework and process for designing better products. This development process gives product managers, designers, and marketers a new way for thinking of the necessary components of changing user behavior. Nir will share the tactics of companies like Facebook, Pinterest, Instagram, Whatsapp and Twitter use to drive engagement.

Who should attend this workshop:

This seminar is for anyone seeking to understand habit-forming product design. The workshop is tailored to product managers, entrepreneurs or designers working in companies large and small. Although no previous background is required, attendees are encouraged to come to the workshop with a product or business idea in mind. 

avatar for Nir Eyal

Nir Eyal

Behavioral Designer and Bestselling Author
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of... Read More →

Thursday September 14, 2017 6:30pm - 9:30pm PDT
Atrium III

Attendees (6)